Why Proof Needs to Live on the Watch, Not on Paper
Founded in 2016 as a spin-off from ETH Zürich, Haelixa is a deep tech company using DNA-based technology to verify product origin and authenticity.
Our markers are natural, invisible, harmless, and resistant. Backed by 20+ global awards, our technology powers TraceDNA™ for textile traceability and ProofDNA™ for luxury product authentication.
Aligned with the UN sustainable development goals




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Brochure
ProofDNA™
A DNA marker embedded at material level gives luxury brands forensic, product-level proof of authenticity, verifiable at any point in the supply chain.